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Amazon wants a slice of the food delivery market, launches Amazon Food

Amazon wants a slice of the food delivery market, launches Amazon Food image

The Economic Times reports that US-based online e-tailer Amazon is piloting its food delivery capabilities in Bangalore, India. Amazon has been alluding to launching this service since last Diwali, but seems ready now with a few key tie ups in place.

Amazon has assured its consumers of “Free and contactless delivery from hygiene certified restaurants”. Since last year Amazon has been trying to woo partners with competitive margins for this initiative. Currently service is only available in a few localities in Bangalore (Haralur, Whitefield, Bellandur & Marathahalli). Amazon is keen to widen the delivery network on an urgent basis according to their app. “This network will expand to a few cities, with higher density in a few weeks,” said a person directly aware of the matter.

Image courtesy DTNxt.in According to DTNxt.in In the next three years, the food tech industry in India is going to grow from $4 billion to $15 billion and Amazon would be eyeing a sizeable chunk of that pie for sure.

 

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